About
brand-tastic!
At Superfly, we are guided by three principles: Smart, Simple + Superfly. We’re passionate about using new technologies to help our clients achieve their goals. Tell us the results you want and we’ll work with you to come up with a plan to get there.

Katy Planamenta – Founder
Katy started her career in marketing and advertising with Outback Steakhouse Inc. Restaurant Partners. While at OSI, she was responsible for the creation and execution of strategic marketing plans for the Outback Sports and Carrabba’s Italian Grill brands. Wanting to use her ideas to create a new kind of agency and feeding her appetite for entrepreneurism, Katy founded Superfly Digital in 2009. Throughout her career she’s had the opportunity to collaborate with major brands including Coca-Cola, Anheuser-Busch, DIAGEO, Nestle Food Services, PGA TOUR and Major League Soccer [MLS].
With a Bachelor’s of Science degree in Marketing from the University of South Florida, Katy also completed international studies at Caen University, France. She currently serves on the Clearwater Regional Chamber of Commerce Board of Directors, Clearwater Young Professionals Board of Directors and is a member of the Junior League of Clearwater-Dunedin. When she’s not working on producing Superfly results for her clients, you can find her chasing her two youngsters with her husband or on her yoga mat.